Venini

Together, Milanese lawyer Paolo Venini and Venetian antiquarian Giacomo Cappellin founded “Vetri Soffiati Cappellin Venini & C.”, an ambitious project which the Venetian artist Vittorio Zecchin immediately decided to join, in the role of Artistic Director.

The combination of these three different personalities laid the foundations for the stylistic identity that still characterizes the company today: changing traditional schemes, embracing the avant-gardes, and mastering glassmaking techniques thanks to the contribution of the best master glassmakers on the island.

That same year, Zecchin created the famous vase Veronese, which was to become the symbol of the company.